Your Instagram engagement is working.

Your DM journey probably isn’t.

Strategic Manychat systems for growth-stage businesses ready to convert more leads without manually managing every conversation.

Your Instagram DMs shouldn’t feel busier than your sales process. You’ve built the audience. The engagement is there. But somewhere between comments, keywords and links, warm leads are quietly dropping off.

I’m Mel Eilers. Manychat Agency Partner and Community Expert. I build strategic DM systems for growth-stage businesses who are done relying on messy manual replies, disconnected automations and ‘link in bio’ journeys that leak conversions. 

A quick way to spot where your Instagram flows are losing leads, momentum, and sales opportunities.

People are replying to your stories. Commenting on your posts. triggering your automations. 

And yet you still have that nagging feeling that too much of the journey relies on you manually holding everything together.

So you end up:

🚨 Re-answering the same DMs every week.

🚨 Sending links that never get clicked.

🚨 Watching engaged people disappear somewhere between Instagram and your CRM.

🚨 Trying to stay “personable” while your inbox quietly becomes another full-time job.

The problem usually isn’t your audience.

It’s that your DM ecosystem was built to respond, not strategically convert.

example of DM automation
Socially Sound Mel

Why work with me?

I’ve been working with the Manychat platform for more than six years. From Facebook to Instagram and WhatsApp, there’s no denying that the potential for marketing via the DMs is huge!

Manychat itself has seen exponential growth in the past year – and more and more brands are starting to implement DM strategies to not only capitalise on the potential results, but also to meet, and nurture, their customers where they are – in the DMs.

Your organic strategy is getting engagement – amplifying this with a DM automation strategy is the next step.

Whether you’re looking to outsource your Manychat build, or are a social media manager or VA wanting to upskill with in-demand services – you’re in the right place!

Three ways I can help you

Done For You

You recognise the power of DM automation. You know saying ‘link in bio’ results in a poor customer journey that doesn’t convert. You want results that amplify your engagement, increase your leads and provide a simple, but slick journey for your potential clients – but you don’t have the time, knowledge (or inclination) to build the funnel yourself!

DIY Templates

Fancy setting up a few simple Manychat flows for yourself? You have a couple of lead magnets, or maybe want to promote a webinar, and you know your conversion rate will be higher if you opt them in within the DMs. For a small investment, and a little time, you know that learning some simple flows and functionality will maximise those results.

Learn Manychat

For social media managers and VAs, the IG DM Accelerator will not only equip you with all the knowledge and strategy to get results for clients on Instagram, it will also give you a good grounding on what’s possible on FB, WhatsApp and SMS too. The ideal way to upskill and position yourself as the go-to conversion partner for current and new clients!

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Socially Sound School of Bots

Intrigued? Want to learn a little more?

Get in touch…  And let’s start the conversation!

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