The DM Engine
Build the lead flow that keeps people warm all the way to your CRM, so you stop losing revenue between interest and action
You get comments on your posts. People are landing in your DMs… they’re interested. But right now, there’s still a gap between “this looks good” and an actual lead moving through your world to your CRM in a way that feels intentional, clean, and easy to track.
And lost leads is lost revenue. Here’s what’s actually happening.
Someone comments. You send them a link. They click out of the DM. They land on your sign-up page. They get distracted. They tell themselves they’ll come back to it. They don’t. The moment’s gone. And you’re wondering why your email list isn’t growing when your content is clearly working.
The problem isn’t lack of interest. The problem is that your system is asking people to leave the platform, remember what they were doing, and then follow through when they’re no longer thinking about you.
That’s not a lead generation problem. That’s a leak.
What you’ve already tried…
>> You’ve watched the YouTube tutorials. Followed along. Got 10 minutes in and realised it was either outdated, too generic, or teaching you mechanics without strategy. You’re capable of learning hard things. But learning Manychat properly would take three months of trial and error you don’t have.
>> You tried the Fiverr route. Hired someone cheap to see if they could handle it. They came back and told you the best approach was to send people a link. But sending people out of the DMs is the leak you’re trying to fix.
>> You’ve spent too many valuable hours researching, testing, rebuilding. And you still don’t have a system that’s business-changing. It’s not that you’re incapable. It’s that your time is worth more. Every hour you spend trying to figure out Manychat is an hour you’re not spending doing the actual work only you can do.
The DM Engine is the strategic implementation you’ve been missing
This is a £99 mini-training that walks you through building your first strategic lead flow, one that keeps people inside the DMs and gets them into your CRM, qualified and warm, without relying on link clicks and user initiative.
This is the bridge between the gap you’re experiencing and the system you actually need.
You’re not learning Manychat from scratch. You’re building the one flow that converts while you get on with running everything else.
Here’s what changes once this is built
You stop guessing whether people made it through. You open your CRM and see new leads who’ve already been warmed up, moved through the flow, and landed ready to be nurtured. No more wondering if they clicked the link. No more checking whether they signed up. No more losing qualified leads to distraction and drop-off.
You stop manually managing every conversation. The flow handles it. Someone comments, the automation catches them, delivers the thing immediately, and moves them to the next step while they’re still warm. You’re no longer buried in DMs at 10pm trying to keep up.
By the time they land in your CRM, they’ve already experienced what it’s like to be inside your world. They’re not cold leads you’re hoping to nurture. They’re warm leads who’ve already taken the first step.
Your content finally connects to your CRM in a way that feels seamless. You create the interest. The system captures it. The leak is plugged.
Inside the DM Engine, you get:
Step-by-step video guidance: so you’re not guessing what to build or in what order.
Plug-and-play templates: so you’re not starting with a blank screen trying to figure out what a high-converting flow actually looks like
Strategic guidance on creating a flow that feels human, not robotic: because the aim is engagement not just delivery
This is for the founder who’s already built a business, already has an audience that engages, already has offers that sell, but is stuck manually managing DMs and watching leads leak out of a system that relies on people clicking links.
You don’t want to learn Manychat from scratch. You want someone to show you how to build the one flow that actually converts while you get on with running everything else.
Working with Mel was a game-changer for our business. After implementing the new Manychat flows, we saw immediate results. Not only did we experience an instant uplift in sales, but we also generated over 5,000 new leads during this period. Mel’s expertise in creating automated messaging sequences is evident in the quality of work delivered! And it also resulted in tangible business growth from day one.
Why I’m the person who can show you this
I’m Mel. Manychat Agency Partner, Community Expert, and the strategist who audits the whole business first and surfaces the opportunities most brands using Manychat miss.
I started out doing what every Manychat builder does. A client would ask for lead magnet delivery to be automated. I’d build it, it worked. Lead magnet delivered, people in the CRM, job done.
Then I realised: clients were designing automation around what they thought was possible, not around how their audience actually behaves or where the commercial opportunities are. Their audience was living on social, yet they were sending people out of the DMs. They were stopping at delivery, when there was an upsell ready to be sold.
That’s when I became the person who looks at the entire business first, website, social channels, CRM, email frequency, nurture sequences, and spots where we can position people when they enter, how the channels feed the funnel, and where the real commercial opportunity is hiding.
But what matters more than the credentials is this: I see what others miss. And I can show you how to build it.
The DM Engine: £99
Build the lead flow that keeps people warm all the way to your CRM, so you stop losing revenue between interest and action.
Step-by-step video guidance.
Plug-and-play templates.
Strategic implementation, not just mechanics.
From comment to CRM, without the drop-off.
Ready to plug the leak?