The DM Engine

Build the lead flow that keeps people warm all the way to your CRM, so you stop losing revenue between interest and action

Turn your busy DMs into leads with Manychat flows that capture, nurture and convert – on repeat.

This training includes:

>> Step-by-step video guidance.

>> Plug-and-play templates.

>> Strategic implementation, not just mechanics.

Take your content from comment to CRM, without the drop-off. Ready to plug the leak in your DMs?

You get comments on your posts. People are landing in your DMs… they’re interested. But right now, there’s still a gap between “this looks good” and an actual lead moving through your world to your CRM in a way that feels intentional, clean, and easy to track.

And lost leads is lost revenue. Here’s what’s actually happening.

Someone comments. You send them a link. They click out of the DM. They land on your sign-up page. They get distracted. They tell themselves they’ll come back to it. They don’t. The moment’s gone. And you’re wondering why your email list isn’t growing when your content is clearly working.

The problem isn’t lack of interest. The problem is that your system is asking people to leave the platform, remember what they were doing, and then follow through when they’re no longer thinking about you.

That’s not a lead generation problem. That’s a leak.

Pic of Mel doing audit

What you’ve already tried…

>> You’ve watched the YouTube tutorials. Followed along. Got 10 minutes in and realised it was either outdated, too generic, or teaching you mechanics without strategy. You’re capable of learning hard things. But learning Manychat properly would take three months of trial and error you don’t have.

>> You tried the Fiverr route. Hired someone cheap to see if they could handle it. They came back and told you the best approach was to send people a link. But sending people out of the DMs is the leak you’re trying to fix.

>> You’ve spent too many valuable hours researching, testing, rebuilding. And you still don’t have a system that’s business-changing. It’s not that you’re incapable. It’s that your time is worth more. Every hour you spend trying to figure out Manychat is an hour you’re not spending doing the actual work only you can do.

manychat logo
manychat logo
Socially Sound School of Bots

The DM Engine is the strategic implementation you’ve been missing

This is a £99 mini-training that walks you through building your first strategic lead flow, one that keeps people inside the DMs and gets them into your CRM, qualified and warm, without relying on link clicks and user initiative.

This is the bridge between the gap you’re experiencing and the system you actually need.

You’re not learning Manychat from scratch. You’re building the one flow that converts while you get on with running everything else.

I came into Mel’s Manychat course as a complete novice, having built just a very basic chatbot. Since completing it I’ve amazed myself with the complex chatbots I’ve been able to build. Chatbots that keep my audience engaged, deliver lead magnets inside the DMs, capture data and transfer straight to my CRM. Mel’s depth of knowledge is second to none and she shares it with amazing clarity. It was bloody brilliant.

Vikki Hone

Founder

Here’s what changes once this is built

You stop guessing whether people made it through. You open your CRM and see new leads who’ve already been warmed up, moved through the flow, and landed ready to be nurtured. No more wondering if they clicked the link. No more checking whether they signed up. No more losing qualified leads to distraction and drop-off.

You stop manually managing every conversation. The flow handles it. Someone comments, the automation catches them, delivers the thing immediately, and moves them to the next step while they’re still warm. You’re no longer buried in DMs at 10pm trying to keep up.

By the time they land in your CRM, they’ve already experienced what it’s like to be inside your world. They’re not cold leads you’re hoping to nurture. They’re warm leads who’ve already taken the first step.

Your content finally connects to your CRM in a way that feels seamless. You create the interest. The system captures it. The leak is plugged.

Inside the DM Engine, you get:

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Step-by-step video guidance: so you’re not guessing what to build or in what order.

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Plug-and-play templates: so you’re not starting with a blank screen trying to figure out what a high-converting flow actually looks like

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Strategic guidance on creating a flow that feels human, not robotic: because the aim is engagement not just delivery

This is for the founder who has already built a business, already has an audience that engages, already has offers that sell, but is stuck manually managing DMs and watching leads leak out of a system that relies on people clicking links.

You don’t want to learn Manychat from scratch. You want someone to show you how to build the one flow that actually converts while you get on with running everything else.